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Roger

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  1. OK, so why does U.S.Polo Association and Beverly Hills Polo Association have the ability to use a similar logo and the word polo in the sale of their merchandise in the exact same market as PRL?
  2. That's What I needed right there, thank you. I actually plan on building my current brand and creating ideas to pitch cross-collaborations to larger companies such as PRL that I am certain have reaped the benefits from the african-american community as a strong consumer and promotional base for the PRL brand.
  3. That's What I needed right there, thank you. I actually plan on building my current brand and creating ideas to pitch cross-collaborations to larger companies such as PRL that I am certain have reaped the benefits from the african-american community as a strong consumer and promotional base for the PRL brand.
  4. So even if my brand has nothing to do with their target audience, I should be afraid to come out with a name that they didn't create, only attempting to monopolized for a single word? So the word polo on clothes is just like Apple for computers? I'm creating brand with the word polo in it, not the name Ralph Lauren nor the word polo by itself.
  5. Good Day, I'm currently in the process of building a clothing brand. The brand will have the name polo in its title although it will not be the whole name of the brand. I recently read about the case between Ralph Lauren Polo Company and The U.S. Polo Association regarding the use of the word polo and similar image on a particular product to be sold by the U.S. Polo Association. My inquisition is regarding the use of the word polo in my newly formed clothing brand. I will be targeting a different customer base from the previously formed companies.
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